You are here: Home > Resources > SEO Resources > SEO and the Online User
Search Engine Optimisation and the Online User
Search Engine Optimisation is unlike conventional methods of advertising such as newspapers, magazines, etc.
Whereas newspaper advertising is based on who the readers are, Search Engine Optimisation is aimed at targeting those that are actively looking for what a company provides and is aimed at 'customer want'.
Why Search Engine Optimisation is Different?
Search Engine optimisation is based on those searching- those that are actively looking for something, and that are prepared to act when they find it.
Search Engine Optimisation and Your Website
Many companies can't afford not to have a brand presence under certain keywords, especially when these may be filled by competitors.
- SEO a Definition
- Facts and Figures
- SEO Benefits
- Why Consider SEO
- SEO and the Online User
- How the Search Engine Market Has Changed
- Natural SEO and Pay Per Click Search Engines
- Our Approach to Online Marketing
- Online Marketing Checklist
- Search Engines and Directories where to Submit
- How to Make a site SE Friendly
- FAQ's
Case Study Extract
"
Their depth of knowledge and understanding of accessibility issues, coupled
with a pro-active approach has ensured that we have received excellent
consultancy services " Andrew Hermon, O2 UK
»
click here for full O2 case study ...|